Tuesday, December 15, 2009

TPCC the leading cement company in tanzania

In 1992 privatization processes took place whereby a joint venture agreement was made with two foreign investors i.e. Scancem International ANS, 13 percent and Swedfund 13 International AB, 13 percent each of the shares. The government retained 74 percent of the shares. The company was later privatized in 1998, with Scancem International acquiring 41.0 percent of the shares, the government of Tanzania 39.4 percent, Swedfund International 19.0 percent, and 0.6 percent owned by the company’s employees. The major objectives behind establishment, was to produce quality cement and to satisfy customer needs. In order to achieve this objective, currently the factory produces two different brands of cement known as Twiga extra and Twiga ordinary. Building with Twiga cement brand, that is ideal for the majority of all cement consumers in Tanzania, assures maximum quality product and maintain affordable price. The quality superiority of the brand in the market gives customers value for their money. Introduced in August 2002, Twiga Extra (Cem II 32.5R) is a composite cement that is rapid and is easy to work with. Requiring a short setting time, the brand is ideal for majority of users in Tanzania, particularly block makers. This is produced in compliance with Tanzanian standards TZS 727:2002 as well as in accordance with international quality requirement. Twiga Extra has conquered the market and represents 90 percent of the market of the total sales while Twiga Ordinary (Cem I 42.5N) accounts for 10 percent. Twiga Ordinary brand, on the other hand is differently priced and ideal for special construction purposes like bridge construction and large building projects. It’s mostly preferred by building contractors engaged in projects which need cement of Grade 42.5N specifications. TPCC has reached another milestone in its proud history of business in Tanzania. In August 2006, the company marked its 40th Anniversary celebrations of the first bag of cement since 1966 when the company provided this vital product to the local market. The company has also managed to increase its cement production in parallel to the growth and holds today a market share of approximately 40 percent of the domestic market. The company holds a unique and a very competitive position located close to the commercial capital city of Dar e Salaam serving the region with the biggest cement consumption. This together is a bright future for the company.

President Kikwete handing over a dummy that shows a grant of 4,000 bags donated by TPCC to him to the Dar es Salaam regional commissioner Mr. William Lukuvi

Here a representative from the Ministry of Trade and Industries who represented the Minister in the ministry Dr Mary Nagu, is receiving a dummy that shows a grant of 2,000 bags of cement donated by TPCC.

President Kikwete receives a present from a representative of the Chinese based CBMI Construction company during the ceremony

Youth's artist’s group entertaining the guests during the ceremony.

No comments: